Our Story

Our genesis goes back to the time when our founder, Asim Srivastav (then heading a unit of a global MR agency), found himself & his colleagues often discussing:

  • How can we get the quality offered by “Best-in-Class” agencies like ours, from our partners, without having to fork out huge amounts that eat into our budgets?
  • Our clients are always demanding more for less and finding people who can deliver! What can we do to reduce our expenses without compromising on quality?
  • We need to cover the small, emerging markets in Asia & Africa but need reliable local partners. Who can we trust in these markets to deliver good quality at reasonable costs and with quick turnaround time?
IROS_our_story

International Research & Outsourcing Services (IROS) was set up in 2006 to provide high quality, cost-effective marketing research services. We have global reach that includes a number of hard-to-reach markets in Asia & Africa. By virtue of our geographic location, we are also in a very favorable position to offer Outsourcing facilities to global enterprises seeking viable ways to reduce costs.